Fractional CFO Services That Bring Clarity and Confidence to Business Growth

Why Sentinel Was Founded: Most businesses don’t fail because founders lack drive. They fail because they run out of money.

The problem is not effort. It’s the absence of a repeatable system that provides clarity, structure, and confidence month after month. Without that system, even great businesses stall.

Throughout our careers, we’ve worked with leaders who are masters of their craft. They are driven and determined, but often feel stuck and uncertain about their next move. They know something needs to change. They just don’t know what, when, or how.

That is why we built Sentinel.

The Problem We Couldn’t Ignore: Too many businesses operate in a fog. Founders are overwhelmed, teams are misaligned, and decisions are made reactively without the clarity they deserve. Dashboards and spreadsheets provide data but not direction.

We often hear the same frustrations from owners:

• “I don’t know what my accountant is doing.”

• “I only hear from my CPA once a year.” That may be enough for tax compliance, but it is not enough to run a business.

  
  

The result is sleepless nights, decision fatigue, and a quiet sense of isolation at the top. Owners are left with numbers that report the past instead of financial leadership that shapes the future. The right leadership drives growth. The wrong kind stalls it.

The Spark Behind Sentinel: Sentinel exists to give business owners clarity, guidance, and confidence to scale with purpose. We support leaders through every stage of growth so they achieve success both professionally and personally.

We didn’t want to create another tool. We built an operating system. A monthly framework that replaces chaos with structure. A feedback loop that drives continuous improvement. A system that professional investors use, designed for owner-operators who want the same level of discipline without needing a finance degree.

Sentinel's goal is to make that possible. Our fractional CFO will help you implement that solution.

What Sentinel Offers Today: At the core is the Sentinel Operating System™. It adapts to your business stage and tracks profit and cash flow every month. It gives you a clear view of performance across the business and delivers a Monthly Action Plan (MAP) so you and your team know exactly what to focus on next.

It’s not about knowing the numbers. It’s about knowing what to do next.

We work with you to stay on track, month after month, decision after decision, so your business grows stronger and more profitable step by step.

Who We Built This For: We built Sentinel for leaders who are motivated and ready to scale. Owners who want structure, insight, and accountability. Founders who know they can achieve more with the right partner beside them.

With Sentinel, you gain a proven system, a clear roadmap, and financial leadership that supports both your business and your life outside it. You no longer have to guess, wonder, or carry the burden alone.

You can move forward with clarity and confidence. Step by step. Month by month. Toward the business, and future, you set out to build.